2020 11/20 Safi Bahcall
Loonshots: How to Nurture the Crazy Ideas that Win Wars, Cure Diseases, and Transform Industries"

Why do good teams kill great ideas? Safi Bahcall reveals a surprising new way of thinking about group behavior that challenges everything we thought we knew about nurturing radical breakthroughs. Drawing on the science of phase transitions, and using stories that range from the hunt for U-boats in WWII to the search for new cancer drugs, Safi shows why teams, companies, or any group with a mission will suddenly change from embracing wild new ideas to rigidly rejecting them. Hear fresh insights from this new kind of science and learn three techniques that creatives, leaders, and visionaries can use to liberate the ideas trapped inside small and large companies everywhere.